Markets

Athlete Endorsement & Brand Film Production for Australian Brands

International athletes for Australian brands expanding into Asia, produced by the team behind Ronnie O'Sullivan × 100Cuci.

Australian brands growing into Southeast Asia face the same problem every time: the athlete who works in Sydney is not the athlete who works in Kuala Lumpur, Bangkok or Ho Chi Minh City. HYPE MEDIA GLOBAL Malaysia solves that from the Asian side — we know which international names move Asian audiences, we sign them, and we produce the campaign. Proof: Ronnie O’Sullivan × 100Cuci and Fernando Torres × Squeen668.

What we do for Australian brands

  • Asia-market talent strategy — which football icon, snooker champion, MotoGP rider or badminton star actually converts in each Asian market, with fee ranges.
  • Deal and rights — territory-specific contracts (Asia, SEA or single-country) negotiated by us.
  • Production — cinema crew from Kuala Lumpur; we can also shoot in Australia with a local crew under our direction.
  • Launch across Asia — localised cut-downs (English, 中文, Bahasa, Tiếng Việt, Thai) and coordinated release on the athlete’s channels.

Also for Australian sports properties

Clubs, leagues and circuits looking for Asian sponsors: we sit on the brand side in Kuala Lumpur and can introduce Malaysian and regional partners. Talk to us about the Asian market before your next commercial cycle.

Proof

Ronnie O’Sullivan × 100Cuci — case study →   Fernando Torres × Squeen668 — case study →

Ready to talk? Email hello@hypemedia-global.com, WhatsApp or Telegram. We reply within one business day with a talent shortlist, a timeline and a budget range.

Let's make something
extraordinary.

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